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Long-Form
Case Studies
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John W. Gaines
Home
Watch Me Save You Money
My Work
Ghostwriting
Long-Form
Case Studies
About
Long-form works best as a suite.
For example, Infogain wanted to build AI into as many day-to-day objects as possible, so I wrote
https://www.infogain.com/whitepaper/drive-revenue-with-smart-tires/
to show how AI might drive revenue and streamline operations for tire resellers. While writing that, I also wrote
https://www.infogain.com/whitepaper/connect-learn-execute-ai-smart-tires/
, which describes how AI-enabled tires can benefit OEMs.
https://www.infogain.com/whitepaper/better-cx-increased-revenues-salesforce-service-cloud-or-automotive-cloud/
is a major companion piece that demonstrates deep knowledge of the Salesforce stack and builds our credibility in the automotive vertical. I also wrote multiple deal support decks for specific automotive clients that remain under NDA.
A second suite took a broader look at our technology abilities within the retail and supply chain verticals. To address customer concerns over tariffs, I wrote
https://www.infogain.com/blog/strategic-tariff-management-in-the-current-consumer-landscape/
. I evolved that into
https://www.infogain.com/whitepaper/strategic-blueprint-for-supply-chain-resilience/
, then worked with our retail practice to tackle the issue of UPC hijacking and show the value of working with a smart SI to defeat pirates:
https://www.infogain.com/whitepaper/upc-hijacking-is-more-than-just-a-clever-way-to-steal/
.
Both suites dovetail with
https://www.infogain.com/whitepaper/great-ai-needs-great-data/
demonstrates our credibility with AI as a whole and
https://www.infogain.com/whitepaper/enterprise-grade-data-security-for-genai-solutions/
shows that we know how to build secure tools.